Thousands of donations have been made to local and national charities thanks to the generosity of those who have recently lost a loved one.
A total of 7,455 donations were made in 2019 via a free online memorial feature offered by Southern Co-op, the regional, independent co-operative.
The donations total more than £330,000 – an average of more than £44 per donation.
In 2019, 7,455 donations were made totalling £330,824. This is an increase from 2018 when 6,145 donations were made totalling £266,104 – an average of £43 per donation.
Steve Pearce, Chief Operating Officer for funeralcare at Southern Co-op, said: “The charities people chose to donate to can be a reflection of something their loved one held dear to them or a charity that supported them at a time of need.
“We know that people donated to 351 different charities last year but what we can’t quantify is how many people that went on to help. The donations would have made a difference to thousands of people’s lives and this is incredibly special.”
The online memorial feature also allows friends and family to set up a personal tribute page to light virtual candles, share memories, stories, photos and videos of loved ones.
The top five charities which had the most donations received between £14,000 and £25,000 each.
These included two regional charities Phyllis Tuckwell, which cares for terminally ill people and their families throughout West Surrey and part of North East Hampshire, and Rowans Hospice, which offers specialist palliative care to those with life-limiting illnesses in South East Hampshire.
For more information about online tributes, visit www.funeralcare.co.uk/tributes-and-donations.